Romania’s new direction

Romania’s wine industry has changed enormously over the last few years.  Still one of Europe’s largest wine producers (position number 6), it has benefited enormously from EU subsidies ( over 70m Euros since 2002) which have been spent on vineyards and new equipment.  Undoubtedly the quality of wines has improved as a result.  At the same time local tastes are changing and the emergence of a new aspirational professional and middle class has allowed the development of several exciting premium wines and wineries. 

You can read more about Romania heads in a new direction  in Wine Business International  March 2008

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